At NRS, we shoot all our product and how-to videos in house, right here in and around the warehouse where folks are manufacturing, receiving, picking and packing orders – and making lots of noise! Our spokespersons are from sales, repairs … Continue reading
On this rainy spring day, in the heart of Idaho, I find myself shooting a big wave surfer from Hawaii. There’s no cool ocean breeze today though, just the biting cold and crisp scent of conifers. Continue reading
On June 8th and 9th, some of the best paddlers in the world came to compete on this river in the First Annual North Fork Championship. If a picture is worth a thousand words, we’ll just let the pictures do the talking. Continue reading
Our favorite thing to do with cardboard boxes is to reuse them, to send them back out to customers loaded with products they’ve ordered. A box that earns the right to avoid the recycling bin carries the noble title of “NRS Ugly Box” and gets a nice green Ugly Box sticker to prove it. Continue reading
The NRS Brass Belt Buckle first appeared in our 1978 catalog. As we prepared to celebrate NRS’s 40th anniversary, some of us said, “Hell yeah, we gotta bring back the Buckle!” Continue reading
NRS gear gets into the strangest places, performing the strangest tasks. This time, it’s an NRS dry bag saving the day on the Greenland Ice Sheet. Continue reading
There’s supposedly a rule about not taking dogs in the van, but it’s always full of dog hair. The rusty roof is caved in from people standing on it to load gear, and a small swimming pool forms up there when it’s raining, which dumps over the windshield when you hit the brakes. Continue reading
There aren’t many roadside rivers more remote than Idaho’s North Fork of the Clearwater. A group of NRS associates spent a weekend on the river shooting photos and video, punching some waves, and remembering why we love our work.